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 What's the story behind the Semerdjian brand?

The Semerdjian brand tells a rich and captivating tale of an Armenian family who settled in Marseille in 1923. Éric Semerdjian, the inheritor of a legacy passed down from his grandfather's shoe-making workshop established in 1943, has spent over a decade working in every facet of shoe production. His utmost pride lies in perpetuating his family's name in the footwear industry.

In 2016, he took the initiative to launch his own namesake brand, also recognised as SMR23. Semerdjian is renowned for its superior quality trainers, daring fusion of colours and materials, and fashionable boots and sandals crafted from premium leather. The brand's signature model is the zip-up sneaker, a favourite across all age groups.

Presently, the Semerdjian brand is available in more than 800 retail outlets in France and internationally, boasting an extensive collection of over 1,000 models. It's an exhilarating family saga that resonates with every generation, making fashion attainable for all.

 Why opt for Semerdjian footwear?

Semerdjian, a brand hailing from France, is distinguished by its daring designs and exceptional quality. Semerdjian footwear is celebrated for its comfort and longevity, making it the perfect choice for those leading an active lifestyle and seeking both style and practicality.

Offering a broad selection of models ranging from trainers to ankle boots, Semerdjian provides versatile style options for every season. The brand is also acclaimed for its meticulous attention to detail, with each pair thoughtfully designed to ensure an impeccable fit and a chic appearance.

By choosing Semerdjian, you're investing in footwear that will not only flawlessly enhance your wardrobe, but also provide unparalleled comfort on a daily basis. Purchasing Semerdjian signifies choosing a brand dedicated to quality and style.

 What are the key models of Semerdjian shoes?

Semerdjian offers a collection of shoes that beautifully blend elegance and comfort. Among its standout models is the Maya, a pair of sleek trainers, perfect for a chic casual style.

Exuding a contemporary vibe, the Taline model is distinguished by its chunky sole and high-quality leather upper. These shoes perfectly marry comfort and style, while being practical for daily wear.

Lastly, the Ale model presents a more daring look with its vibrant design and glittery effect. It's the perfect choice for those wishing to inject a dash of uniqueness into their ensemble.

Regardless of the model chosen, Semerdjian assures flawless quality and an extremely comfortable fit. These shoes are a reliable choice for those seeking both style and comfort.

 How to Style Semerdjian Shoes

Semerdjian shoes are the perfect finishing touch to your ensemble. They effortlessly blend with various outfits, creating a stylish and relaxed look.

  • Team up white Semerdjians with black skinny jeans and a white T-shirt for a sophisticated urban look.
  • Vibrant Semerdjians pair perfectly with a breezy summer dress for a fresh, seasonal look.
  • For a more traditional style, choose black Semerdjians with beige chino trousers and a crisp white shirt.

 How to Clean and Maintain Semerdjian Shoes?

Renowned for their distinctive design and superior quality, Semerdjian shoes warrant special attention to maintain their lustre. Follow these simple steps to ensure their durability:

  • Begin by dusting off with a soft brush.
  • Use a gentle leather cleaner with a soft cloth, employing circular motions.
  • Lightly rinse with a damp cloth and allow to air dry.
  • Lastly, apply a leather protection product to safeguard the quality and hue of your Semerdjian shoes.

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