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Serafini, the Italian trend

A family owned business for four generations, Serafini was created in 1885 with the opening of a cobbler shop in Florence. In 1932, the brand transformed into a shoe factory and designed its first collections, and the brand has been developing ever since. The secret to its longevity resides in the designs that combine tradition and modernity. in the '90s, the brand reached a turning point when Fabrizio Serafini took over and redesigned the brand's style by taking inspiration from '70s-style trainers, which has since developed into multiple styles that have a sporty-chic look.