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New Balance

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High-tech at New Balance!

Originally creating and producting orthopaedic insoles at the beginning of the 20th century, New Balance launched the first running shoe in 1961 available in a variety of widths, the Trackster. A real revolution in the running world, the brand became a reference in the sports world. With a strong reputation thanks to their quality of their products and technical performance, New Balance continues today to design high-tech, innovative trainers.

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