Founded in Milan in 1978 by Gianni Versace, the eponymous brand is a family affair with an innovative flare. When Versace was founded, the designer who was barely 30 years old at the time had his brother Santo Versace, general manager, and his sister Donatella, muse and artistic director, by his side. It was after his assassination in 1997 that Donatella took over the reins of the brand. The luxury brand continues to stand by a sulphurous style that made them popular. We love Versace for its exuberance, sensuality and boldness.
Sultry and daring are the first words that spring to mind when describing the Versace style. This luxury brand is known for its exuberant luxury fashion designs. Their Shoes and bags include golden detailing, chains, studs...you're sure to stand out from the crowdthanks to their daring designs!
A family business
The creator of the brand, Gianni Versace, got together with his brother Santo and his sister Donatella to create the Versace fashion house. After his assassination in 1997, Donatella Versace took over and currently manages the brand to ensure its development and growth to adapt to a changing and diverse clientele, for both men and women.
Versace, Versus by Versace, Versace Jeans
The Versace fashion house has several quality brands at different price ranges. The first line was launched as Versace and marketed as a luxury brand. Versace Jeans Couture was then created with the aim of offering more affordable clothing. In 1994, Donatella launched =Versus by Versace, another collection of clothing and accessories.
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